{"id":158,"date":"2020-10-21T10:27:00","date_gmt":"2020-10-21T10:27:00","guid":{"rendered":"https:\/\/www.familiaboschgutierrez.com\/?p=158"},"modified":"2020-10-22T19:42:44","modified_gmt":"2020-10-22T19:42:44","slug":"cmi-entre-la-25-companias-lideres-de-guatemala","status":"publish","type":"post","link":"https:\/\/familiaboschgutierrez.com\/es\/cmi-entre-la-25-companias-lideres-de-guatemala\/","title":{"rendered":"CMI entre la 25 compa\u00f1\u00edas l\u00edderes de Guatemala"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Con motivo de su 25 aniversario la <a href=\"https:\/\/revistasumma.com\/\">Revista Summa<\/a> public\u00f3 el estudi\u00f3 <strong>Empresas L\u00edderes En Am\u00e9rica Central y Rep\u00fablica Dominicana 2019<\/strong>, realizado en conjunto con la firma de talento Korn Ferry. El estudio se enfoca en cuantro en cuatro pilares: sostenibilidad digital, cultura organizacional, innovaci\u00f3n y agilidad de aprendizaje. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">CMI obtuvo una posici\u00f3n en cada uno de los pilares evaluados y se encuentra entre las 25 empresas l\u00edderes. La corporaci\u00f3n agradece a revista Summa por el reconocimiento y se sienten muy orgullosos del equipo de talento mundial que conforma CMI.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.familiaboschgutierrez.com\/wp-content\/uploads\/2020\/10\/page_1-780x1024.jpg\" alt=\"\" class=\"wp-image-159\" width=\"281\" height=\"369\" srcset=\"https:\/\/familiaboschgutierrez.com\/wp-content\/uploads\/2020\/10\/page_1-780x1024.jpg 780w, https:\/\/familiaboschgutierrez.com\/wp-content\/uploads\/2020\/10\/page_1-229x300.jpg 229w, https:\/\/familiaboschgutierrez.com\/wp-content\/uploads\/2020\/10\/page_1-768x1008.jpg 768w, https:\/\/familiaboschgutierrez.com\/wp-content\/uploads\/2020\/10\/page_1.jpg 1136w\" sizes=\"(max-width: 281px) 100vw, 281px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">La reputaci\u00f3n corporativa y su importancia actual<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Actualmente la <strong>reputaci\u00f3n corporativa<\/strong> juega un papel fundamental para las empresas, ya que es parte de la competitividad en los mercados modernos. Los retos modernos ya no solo se enfocan en los productos o servicios y el valor agregado que aportan las empresas. Lo que se busca es ahora contar con <strong>empresas comprometidas<\/strong> con su entorno, implicados en diversos aspectos del mismo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Esta es una labor que debe cultivarse a trav\u00e9s del tiempo y construirla no es de la noche a la ma\u00f1ana. Los aspectos a los que se debe prestar atenci\u00f3n son muy diversos, pero en particular hay tres muy relevantes que a continuaci\u00f3n se presentan.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Algunos pilares de la reputaci\u00f3n corporativa<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Hoy en d\u00eda las empresas ya no son solo entes para ofrecer un producto o servicio. Esta \u00e9poca demanda organizaciones que aporten algo m\u00e1s all\u00e1 de una opci\u00f3n en el mercado, y eso se consigue involucr\u00e1ndose con su entorno para mejorarlo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Algunas de las tres tendencias que m\u00e1s se esfuerzan por trabajar las empresas son:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Compromiso social. Esta caracter\u00edstica marca una diferencia sustancial, ya que la ciudadan\u00eda valora a las empresas que comparten sus valores en busca de mejorar las condiciones sociales y eliminar las desigualdades.<\/li><li>Desarrollo sustentable. Se refiere a las acciones de las empresas adscritas a promover la Agenda 2030 trazada por la Organizaci\u00f3n de las Naciones Unidas (ONU). El foco de dicha agenda se enfoca en objetivos muy puntuales e incluyen por ejemplo, la eliminaci\u00f3n de la pobreza y el fomento al crecimiento econ\u00f3mico. Reducir el hambre a niveles cero, alentar la salud y el bienestar de las familias, expandir la educaci\u00f3n de calidad. Tomar medidas y acciones para el cuidado del medio ambiente, los ecosistemas terrestres, el agua y desarrollo de energ\u00edas asequibles y no contaminantes.<\/li><li>An\u00e1lisis de datos. Esta labor implica medir y analizar datos y m\u00e9tricas que puedan ayudar a tomar decisiones estrat\u00e9gicas que sumen a la empresa. Es algo relativamente nuevo y que pocas lo est\u00e1n llevando a cabo, ya que es una tarea compleja.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">La reputaci\u00f3n con m\u00e1s valor que nunca<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Las empresas se est\u00e1n percatando cada vez m\u00e1s del valor actual que la reputaci\u00f3n les brinda a sus organizaciones. Si bien no es una tarea sencilla, se pueden realizar acciones que vayan generando una distinci\u00f3n sobre el resto de marcas. A la larga, se obtendr\u00e1n retornos de inversi\u00f3n en muchos sentidos, no precisamente solo en el sentido econ\u00f3mico.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Muchas organizaciones guatemaltecas est\u00e1n accionando para mejorar su reputaci\u00f3n, y al mismo tiempo, apoyar a su comunidad circundante. Tal es el caso de <strong>Corporaci\u00f3n Multi Inversiones (CMI)<\/strong>, encabezada por la <a href=\"https:\/\/www.familiaboschgutierrez.com\/\">Famil\u00eda Bosch Guti\u00e9rrez<\/a> que ha destacado en innovaciones de alto impacto que benefician a todos sus consumidores.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">CMI se ha convertido en una corporaci\u00f3n l\u00edder en su ramo, tras una gesti\u00f3n exitosa de varios a\u00f1os y mostrando un compromiso real con su pa\u00eds. Esta empresa guatemalteca se encuentra en octavo lugar dentro de las firmas con mejor reputaci\u00f3n corporativa para la regi\u00f3n de Am\u00e9rica Central y Rep\u00fablica dominicana.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As\u00ed mismo, figura en el sexto lugar a nivel nacional, compitiendo con otras destacadas empresas y corporaciones. Los datos se basan en el an\u00e1lisis realizado por la prestigiosa revista Summa, que brinda informaci\u00f3n sobre finanzas, negocios e innovaci\u00f3n tecnol\u00f3gica. El Ranking se realiza anualmente y es un buen bar\u00f3metro para medir el desempe\u00f1o de las principales empresas en la regi\u00f3n de centroam\u00e9rica.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vivimos en la era de la acci\u00f3n y los prop\u00f3sitos, por lo cual, lo que se haga hoy, ser\u00e1n los frutos del ma\u00f1ana. Las marcas que comprendan y sepan aprovechar este momento, sin duda van a mantenerse presentes entre los consumidores.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Con motivo de su 25 aniversario la Revista Summa public\u00f3 el estudi\u00f3 Empresas L\u00edderes En Am\u00e9rica Central y Rep\u00fablica Dominicana 2019, realizado en conjunto con la firma de talento Korn Ferry. El estudio se enfoca&hellip;<\/p>\n","protected":false},"author":1,"featured_media":161,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,4,5],"tags":[],"class_list":["post-158","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-centroamerica","category-negocios","category-noticias"],"translation":{"provider":"WPGlobus","version":"3.0.6","language":"es","enabled_languages":["en","es"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"es":{"title":false,"content":false,"excerpt":false}}},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.2.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"La Revista Summa public\u00f3 el estudi\u00f3 Empresas L\u00edderes En Am\u00e9rica Central y Rep\u00fablica Dominicana 2019, donde CMI est\u00e1 entre las 25 l\u00edderes\" \/>\n\t<meta name=\"robots\" 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